NikkieTutorials
@nikkietutorials · 15.3M subscribers · Beauty
What's overperforming on NikkieTutorials
Views vs the channel's age-adjusted median for the same format — anything ≥2x is an outlier worth studying.
ICE CREAM lipstick?! 🍦👄
NikkieTutorials · 50.6M views
this filter decides my MAKEUP + number of PUMPS! 😱😮💨
NikkieTutorials · 38.5M views
LABUBUS Pick My Makeup Look! 🖤🌈✨
NikkieTutorials · 33.8M views
BUBBLE Makeup?! 🫧😱
NikkieTutorials · 27.2M views
trying LACE Lips!! 🖤
NikkieTutorials · 26.8M views
this VIRAL Fenty Lip Combo is MAGIC! 🔮✨
NikkieTutorials · 21.8M views
Beauty outliers worth modeling next
Videos in this niche pulling far more views than their channel's size should allow — the formats to riff on.
Glassy AF Lips? Meet Your New Obsession 😍 #FAUXFILLER
Huda Beauty · 12.2M views
I Built My Dream Skin Studio (ONE/SIZE Reveal) | PatrickStarrr
PatrickStarrr · 566K views
Huda Reacts: Creator Making A Pressed Powder with EASY BAKE!! 😱
Huda Beauty · 6.8M views
Another outlier in this niche worth modeling
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Another outlier in this niche worth modeling
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Another outlier in this niche worth modeling
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